Alzheimer’s Society. Published online: 28 July 2016
Alzheimer’s Society is launching a new guide for retailers to encourage them to become dementia friendly and support people living with dementia and their carers.
850,000 people live with dementia in the UK, and research * carried out by the charity has shown that 8 out of 10 of those with the condition list shopping as their favourite activity.
However, 63 per cent of people surveyed don’t think that shops are doing enough to help people with dementia and one in four people with dementia ** have given up shopping since being diagnosed. Many cite difficulties with shopping including finding their way around stores, picking up the wrong items, problems at the checkout and worries about staff and other shoppers’ reactions.
Getting out and about and performing everyday tasks like shopping are important because people with dementia want to live well within their own communities and remain independent for as long as possible.
Alzheimer’s Society has launched ‘Becoming a dementia friendly retailer, a practical guide’ at an exclusive industry event attended by retail leaders, including senior representatives from Sainsbury’s, East of England Cooperative, British Council of Shopping Centres and Tesco.
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